International Women’s Day: Celebrating the Women Who Paved the Way in Beauty
08/03/2021 by The Red Tree
Today, as we celebrate International Women’s Day, we’d like to take a look back on history to shine a light on 6 women who paved the way in the beauty industry.
Madam C.J. Walker
A true pioneer in the beauty industry, Madam C.J. Walker was the first self-made billionaire in the United States. She developed and marketed a range of beauty and hair products for black women in America in the 1900s.
Estée Lauder has been an inspirational woman women continuously look up to. She started off by selling just 4 products, with her legacy being her namesake multinational corporation owning over 25 prestige brands.
Elizabeth Arden made ALL women fall in love with make-up, by helping to demonstrate that make-up was acceptable for all women, where it was previously associated with lower class women. She is a prime example of how women cannot only innovate and sell, but her efforts showcased the consumer power of women.
This list would not be complete without Coco, herself. As the creator of one of the most iconic brands, she redefined what femininity means in both beauty and fashion.
Charlotte Tilbury’s mission is to create a brand that hones in on the power of makeup and skincare. Her products are developed with award-winning formulas that enable anyone to become their own makeup artist and the most beautiful version of themselves.
A true game-changer in the beauty industry, Emily Weiss has changed the way beauty brands develop their products by pioneering the new digital age of beauty, putting consumers front and center in the product development process.
The Red Tree is the UK’s leading international beauty brand consultancy and a powerhouse of ideas, insight and inspiration. For an informal discussion on how we might help you, please contact us.
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