The Red Tree is a leading international beauty brand consultancy with a proven track record in building businesses, brands and people. We develop and steer your ideas, challenge your thinking and deliver results.
We build beauty brands.
The most successful names in beauty share one thing: high symbolic brand value. Ordinary brands deliver on their promises, but the best go way beyond. They know their target market intimately, and combine the best in formulation and distinctive visuals with engaging, honest brand narratives to forge lasting relationships with consumers.
We know how to make this happen.
Strategic Action Planning
Retailer Acquisition Campaigns
Marketing & Commercial Strategies
New Product Development & Brand Launches
Market Entry Strategies
Commercial Due Diligence
Early Stage Fundraising
The Red Tree knows the UK beauty industry inside out and partners international brands as their UK Country Manager. We become part of their team and provide sales and marketing support and more. We have listed client brands in SpaceNK, Harvey Nichols, Marks & Spencer, Selfridges, The Hut Group, Feel Unique, Indulge in Beauty, Boots, Being Content and on QVC. We focus on driving sales and keeping costs within budget to rapidly become the brand’s dedicated partner.
The Red Tree develops and implements business, brand and marketing strategies, as well as offering expertise in new product development, business planning and financial & operational advice.
Our clients benefit from access to our extensive network of beauty industry contacts—from retailers to private equity investors. Most importantly, in The Red Tree they gain a key partner in growing their brands. We build long-term relationships with our clients and for many we become an integral part of their business.
The Red Tree is uniquely positioned to get results, offering clients the intellectual capital acquired over a combined 60 years of domestic and international beauty experience. With over 50% of our business from international clients we are a global consultancy with in-depth knowledge of the world’s most competitive beauty markets.
If you’re uncertain about your brand’s next step, The Red Tree’s high-calibre expertise and extensive experience could help you. Contact us for details.
Our unique questionnaire allows you to understand your brands strengths and weaknesses in key 7 building blocks crucial to brand success. Easily completed in 25 minutes via our online platform, feedback is immediate. Once complete your unique RaceFit™ Report is instantly generated, ready for download and full of expert industry advice and guidance.