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Case Studies / Prismologie

Prismologie – Brand and retail strategy for a mood-enhancing skin and bodycare line

The Brand

Prismologie is a unique range of natural mood-enhancing body care to inspire people to harness the benefits of colour therapy in their everyday routines.

The Red Tree was engaged by a mother and daughter team from Kuwait who wanted our help in the development of a body care brand. This included market research and focus groups.

What did we do?

The Red Tree guided the process from early concept stage and worked in partnership with the branding agency. We developed the product offer and its formulations.

The brand launched exclusively in 65 Space NK stores before we secured additional retailers.

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