Product and brand development Archives — The Red Tree

How To Adapt To The New Beauty Retail Landscape

Stirling Murray, Founder, The Red Tree Consultancy wrote a piece published in this month’s edition of Pure Beauty magazine. We share his thoughts here on adapting to the changing face, place, and space, within the […]

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What the Beauty Industry is doing to gear up for Millennials

By Rupa Ganatra, Co-Founder, Millennial 20/20 As every industry gears up for the millennial consumer, an array of beauty start-ups are benefiting from this ever-increasing digitally-savvy millennial customer that looks for authenticity, quality and experiences. […]

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Is your beauty brand due a makeover?

The Red Tree recently took part in a Q&A with Cosmetic Business News. Explaining what makes a successful rebrand and when the time is right, Wren Holmes, Marketing Manager, explains how it’s done. The Red […]

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Top Tips for beauty start-ups from Helen Miller

Starting your own beauty brand? There are common pitfalls that start-ups make that are easy to resolve at the beginning, but can be a nightmare to adjust down the road. This overview by Helen Miller, […]

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